• Brand positioning
• Brand identity
• Redesign of the product mix and/or services
• Definition of the price policy
• Definition at the point of sale (channels, visibility, category management)

We support our clients during the creation and/or updating of their brand, defining its main features in order to pinpoint those distinctives which make it unique. We understand the essence of each product and/or service offered, with a view to invigorate it and reach the best balance of the mix.

• Objective-oriented management
• Balanced scorecards to help decision making
• Effective delegation

The day-to-day tasks mi cause a biased perspective of our company’s reality. . It is often the case that the entrepreneur has to deal with the urgent matters, not being able to take care of the important issues.

Daily tasks can make us have a biased viewpoint of our business' reality. Businessmen must often take care of emergencies , instead of paying attention to really important issues. The difficulty in reaching an effective delegation, where all parts involved should get autonomy and domain means that the owner, instead of taking care of the strategic topics has to deal with operational tasks.

• Resource Optimization
• Internal Process Reengineering
• Costs reduction

We undertake a comprehensive review of the company in order to determine key areas for improvement, and generate management schemes to identify the business leverage. Taking this as a starting point, we seek to reinvent, redefine or improve the company´s internal procedures, in order to optimize them and reduce costs. This also contributes to achieve an effective delegation.

• Familiy businesses organization
• Passing on to the new generations

A regular feature in this kind of companies is an informal growing process which can even cause confrontations among the familiy members. Risking to interfere in the personal relationship as well, taking the risk that this interferes on a personal level.
A turning point has been reached. It is time to clarify business process and procedures, define responsibilities and implement the appropriate tools to reach a well-oiled machine allowing a smooth handover to the next generation and the business´ continuity.

• Commercial strategy
• CRM Implementation
• Sales dashboards
• Sales-forces and incentive schemes results
• Commercial processes
• Definition of commercial tools

We work togehther with our clients in developing powerful commercial strategies to leverage what has been generated so far.

We focus on defining appropriate tools that enable increase and channel the company´s sales, in order to clarify commercial objectives, decrease costs and increase spreads and profitability.

We help to define and clarify what the firm is offering, at what price, the target and to find the best way to do it, aligning with the company’s objectives and allowing the business to grow in a consistent, steady, efficient and profitable way.

• Collection and description of requirements
• Support in the selecting of the best option
• Assistance during the implementation and coaching of the working teams

SMEs have been evolving in recent times very distant from the new technologies. Until now, this situation could be managed with archaic management systems based on spreadsheets, but nowadays, considering the e-commerce development and the cloud-services, such methods turn out to be extremely inefficient. We are constantly facing new challenges and those SMEs without the appropriate systems are in unequal conditions in comparison to their competitors.

It’s time to take the plunge and bring in a Management System to professionalize the company in order to improve the internal procedures.

• Sales teams training
• Sales balanced scorecards
• Outsourced sales management

We design tailor-made sales trainings to enable the team to perform as professionals in their field of action, We apply tools focused on consumers. We apply tools focused on consumers (Design Thinking) in order to reach the personal tracking of each salesperson and manage his growth.

Some projects require a specialist to take over the temporary role of Sales Manager; we offer an outsourced Sales Management for this purpose.

• Business Plan design
• Business development
• Project Startups

An idea is born, a project is born.

We work side by side, together with our clients based on AGILE techniques, on defining clear strategies and specific objectives, building the basis and foundation for their projects. We focus on developing forecasts and clear goals, looking for a market distinction, working out the commercial strategy, defining brand elements, costs, etc., starting from the business plan, up to its execution, combining Design Thinking tools.

• Agile teams, an ally for the growth and development of your company
• Innovation suitable for everybody: innovation is not just for big companies
• Design Thinking tailored to your business
• Your online business: we don´t need to choose between the physical and the virtual??
• Key tools for an efficient management
• Strengthening your sales team: the company’s engine

The accelerated advance of new technologies and the permanent paradigm shift require that companies should continuously keep updated training to remain competitive.

Understanding that each case is specific and unique, with perfectly identified needs, we offer tailor-made training.