The head of the DINKA consulting firm stressed that “a complete diagnosis of the situation must be made to make decisions.”
“At the consulting firm we have varied clients, from SMEs with many years in the market to people who come with just an idea, with everything to develop,” explained engineer Sandra Felsenstein, in conversation with Nino Fernández and Gabriela Ensinck, in Agenda PyME.
The owner of the DINKA consulting firm said that “we offer customized projects and we see the need in each case.”
He also highlighted: “We like to make a complete diagnosis of each situation, and then decide well where and how we can act.”
And to carry out this analysis, he said that “we rely on information.” However, he clarified: "But also how that information is managed. If it is being efficient."
Finally, he emphasized something in particular: "The commercial and strategic policy of each company is vital. If we are not clear about this, everything else will be too difficult."
Audio of the interview:
